Molly (Mullady) Arbogast is a sports marketing expert with more than 29 years of experience on the team/property side of the business. Her firm specializes in working with brands and properties to structure effective, creative sports sponsorships that will exceed objectives and result in dynamic business outcomes.
With her unique “point of view” coming from the selling side of sports, she understands the nuances of industry asset values, negotiations, category rights, naming rights, sales process and platform development.
Over her sports career, Molly has worked in sponsorship development for the Philadelphia Eagles/Lincoln Financial Field, Learfield, NBA/WNBA, Palace Sports & Entertainment and International Management Group (IMG).
In 2019, Molly was recognized as a Sports Business Journal Game Changer Honoree (top 40 women in sports).
Arbogast graduated with honors from St. Lawrence University in 1991 with a double major in Government and Spanish. In 2020, she received an Alumni Citation from her alma mater for her continuing support of the University’s mission.
The Chicago native resides in Wayne, Pennsylvania with her husband and two sons.