WATCH - Molly Arbogast on GamePlanU
"We as sports marketers need to make sure that teams and properties are listening to their brand partners—and vice versa. We all need to be partners right now. These are long-term investments and relationships.”
Founder and CEO, Molly Arbogast, joined Rob Thompson, host of GamePlanU to share advice for brands and properties as they await the return of live sports. Watch the interview to get Molly’s two cents along with some great stories about her journey from sponsorship sales rep to CEO.